Monthly Archives: October 2015

Why Surveys Are The Next Big Thing In Business

Admittedly, I know this title might provoke some head scratching at first: “SURVEYS?! How are boring old surveys going to all of a sudden become some major player in business?” And I’m so glad you asked. Feedback-based marketing is nothing new. Everyone knows, or at least repeats, the mantra that ‘the customer is always right’… Read More »

Growth Hacking Day 2: Leveraging Your Strengths

One of the biggest mistakes one can see marketers making again and again is trying to replicate the success of others. I hear you now, “Wait! You’re saying I don’t want to follow the example of someone who has been wildly successful in growing their business?! You’re crazy!” But hear me out: While there is… Read More »

Growth Hacking Day 1 – Goal Defining

If you’ve been around in the online marketing world for a while, you probably recognize the phrase ‘growth hacking’, but you might also get the impression that it’s a fairly new player in the online marketing sphere. And you’d be right. Growth hacking is an interesting way of building up a company or brand because… Read More »

5 Tips for Emails that Get Opened and Convert

Email marketing is a bit of an odd duck: As other marketing channels have seen a distinct rise and fall in the face of social media and new communications technologies, email marketing still remains effective. In fact, despite all of our new ways to communicate, people still retain the use of their email for daily… Read More »