Bridge Phases Pull Your Reader To The Next Sentence

By | March 16, 2017

Keep your readers reading buy using this old sales letter trick. Insert words and phrases that naturally pull the reader (Bridge Phase) into the next sentence, and the next, and the next…

Examples:

 “Here’s what I’m talking about…”

  “You might be wondering…”

 “I know you think this is crazy…”

  “Here’s why…”

 “Meanwhile…”

 “On the other hand…”

 “But here’s the really strange thing…”

 “Want to know the best part?”

 “And yet…”

 “But that’s just part of the story…”

  “As it turns out…”

  “No wonder…”

 “Sadly…”

  “What does this mean for you?”

“I couldn’t believe what happened next…”

  “Best of all…”

and the ol stand-by … I have used it alot…

  “By the way…”

 

Go Out and Write Some Selling Copy!

Looking Forward To Your Success!

IMKBrown

ListBuildingScience.Com

Leave a Reply

Your email address will not be published. Required fields are marked *