Category Archives: List Building

Let’s Create Your Lead Magnet!

I have tested lead magnets and found several consistent qualities of the really successful ones. And while your lead magnet does not need hit the target for every one of these criteria, the more you can achieve, the better. One Big Benefit: Your lead magnet should deliver one big thing to your subscribers, rather than… Read More »

Bridge Phases Pull Your Reader To The Next Sentence

Keep your readers reading buy using this old sales letter trick. Insert words and phrases that naturally pull the reader (Bridge Phase) into the next sentence, and the next, and the next… Examples:  “Here’s what I’m talking about…”   “You might be wondering…”  “I know you think this is crazy…”   “Here’s why…”  “Meanwhile…”  “On… Read More »

Habits of Successful Entrepreneurs

Every single person is different, and even amongst the most successful elite around the world, there are a multitude of differences between people and the mantras they’ve adhered to in order to reach their success. Having said that, there are definitely some common threads. Let’s unravel a couple of them here and look at the… Read More »

Consider Living Abroad As an Entrepreneur

While the millennial generation is one that is blatantly fond of travel (and will show as much constantly through their Instagram and Snapchat pics and videos), most of the population will still live out their life in one country without ever living in another place. A smaller though far from insignificant portion will never even… Read More »

Social Media Tools To Grab On The Cheap

Social media is an ever-increasing part of the way we as online marketers build our audiences, customer base, personal brands, and more. It makes sense then to look to ways to make our time on social media more efficient. While many tools exist that help companies manage their social media, they also come with a… Read More »

It’s Not 2003, Time To Improve Your Landing Page

It happens all too often: You stumble upon a product to promote, or someone’s personal website and it looks like it was created in 1999. You cringe and move on, and you know what sucks for that person? Their potential buyers and leads do as well. Everyone may think that their site is the special… Read More »

3 Key Ways to Engage Your Customers Online – Part 2

Engaging your customers online is an important part of your business success. To do so takes some work and planning on your part. Here are 3 key ways that are guaranteed to help you engage better with your customers online. 1. Social Media Social media a very broad arena. It includes many things such as… Read More »

Client Engagement Series – Part 1

Client engagement is a crucial element in constructing a strong client base. 3 methods to enhance your customer engagement consist of clustering, material and copy. Let’s have a comprehensive take a look at each. Clustering Anytime you can add a dosage of fact to the online shopping experience, it is preferable. Exactly what I mean… Read More »